I specialized in maximizing online presence and driving performance through integrated digital strategies. My role involved the active management and measurement of content distribution across various social media platforms to enhance audience engagement and expand organic reach. I was responsible for the implementation and monitoring of foundational Google Ads campaigns, ensuring cost-effective targeting and high-impact placement. Additionally, I drove continuous improvement in customer conversion by implementing UI/UX enhancements and managed the Content Management System (CMS) to ensure agile content deployment and optimal structure for search engine optimization (SEO) and user experience.